BigCommerce earns high marks in both the headless commerce and B2B eCommerce fields.

July has brought big announcements for Austin, TX’s BigCommerce. On July 1st, BigCommerce was named a world leader in both the IDC MarketScape platform vendor assessments for Enterprise and Midmarket. Following these recognitions, BigCommerce also announced yesterday that for the second consecutive year, they scored a perfect 24 of 24 medals in the 2024 Paradigm B2B Combines for Digital Commerce Solutions in both Enterprise and Midmarket levels.
These are both major achievements for BigCommerce, demonstrating that the company’s recent efforts on headless commerce and B2B eCommerce technologies are proving to be fruitful.
Leader in IDC MarketScape Assessments
July 1, 2024: Austin, TX-based eCommerce platform provider BigCommerce was named by IDC MarketScape as a world leader in both their Worldwide Enterprise Headless Digital Commerce Platforms 2024 Vendor Assessment and Worldwide Headless Digital Commerce Applications for Midmarket Growth 2024 Vendor Assessment.
Vendor assessment models designed by IDC provide an overview of a market’s competitive fitness for ICT (Information and Communication Technology) suppliers. As a result of the research methodology, each vendor is ranked by a rigorous scoring methodology combining qualitative and quantitative criteria to create a single graphical representation of their position. IDC MarketScape provides an effective way of comparing IT and telecommunications vendors’ product and service offerings, capabilities and strategies, and future market success factors. As part of the framework, technology buyers are also provided with a 360-degree assessment of their current and prospective vendors’ strengths and weaknesses.
Both IDC MarketScape reports highlight BigCommerce’s strengths as:
- Developer- and business user-friendly: The company designed everything about BigCommerce — integrations, interfaces, and the low-code/no-code front end — to be accessible for business users without the need for developer support. BigCommerce is also versionless with an API-first design, providing ample flexibility for seasoned developers to create headless and composable commerce experiences.
- Flexible microservices-based, API-first, cloud-native, headless (MACH) architecture under the hood: While it is user-friendly, BigCommerce is extremely extensible by virtue of its MACH architecture capabilities. BigCommerce provides APIs and developer-friendly features to give buyers the ability to create headless and composable ecosystems for commerce. BigCommerce can also natively support multisite, multigeo, B2B2C, omni-channel, and multi-language commerce deployments.
- Open SaaS ecosystem: BigCommerce offers open-sourced checkout, 95%+ API coverage of its platform, and a large app marketplace with easy, business-friendly integrations that don’t generally require an expert to install. (Note: BigCommerce sells in every buyer market segment in digital commerce, so some of these apps may be better suited to SMBs.)
“Consider BigCommerce if you are a fast-growing, experience-driven brand looking for a multi-tenant SaaS B2C digital commerce platform. Buyers should consider BigCommerce when business agility, tech agility, and experiences are core differentiation strategies.”
Heather Hershey
Research Director, Worldwide Digital Commerce at IDC
June 1, 2024
Major brands across the globe such as Black Diamond, LARQ, Bestway Europe, Brompton, Burrow, White Stuff, and Yeti Cycles are utilizing BigCommerce’s composable and headless architecture to craft cutting-edge, state-of-the-art, and modern shopping experiences for their customers.
“Over the last six months, BigCommerce has been recognized as a Leader in four IDC MarketScape vendor assessments1234. In our opinion, these accolades demonstrate why modern businesses, from brands and retailers to distributors and manufacturers, pick BigCommerce for their digital commerce requirements. Our open, flexible platform is designed to be user-friendly for both developers and businesses, provides unparalleled extensibility with seamless integrations, intuitive interfaces and a low-code/no-code front end that simplifies operations without requiring extensive developer support.“
Meghan Stabler
Senior Vice President of Marketing at BigCommerce
June 1, 2024
Excerpts From the IDC Marketplace Reports
- IDC MarketScape Worldwide Enterprise Headless Digital Commerce Platforms
- IDC MarketScape Headless Digital Commerce Applications for Midmarket Growth
More Gold Medals than Other Competing Platforms
July 17, 2024: Paradigm B2B, a Chicago, IL-based B2B strategies and consulting firm, has awarded BigCommerce 24 of 24 gold medals in their 2024 Paradigm B2B Combines for Digital Commerce Solutions (Enterprise and Midmarket Editions) assessments for the second consecutive year in a row. BigCommerce scored more gold medals than other competing platforms in the survey, thus further solidifying their standing as the #1 premier choice form Medium and Enterprise level businesses that are looking to grow their businesses.
BigCommerce’s B2B innovations have revolutionized the way traditional sellers and buyers conduct business. B2B has been made modern, efficient, and digitized, all supported by a composable backend that’s ready to scale as a business continues to grow. This is BigCommerce B2B Edition.
BigCommerce B2B Edition provides streamlined, all-inclusive onboarding, support, and contract services with one point of contact. BigCommerce B2B Edition lets businesses deploy new channels, create B2C-quality experiences for their customers, and manage functions on the same platform for both B2C and B2B customers. With BigCommerce B2B Edition’s new Open Source Buyer Portal, B2B companies get access to open source code for a robust buyer portal foundation so they can tailor customized and bespoke buyer experiences that are unique to their industry.
The Paradigm B2B Combine was developed by Paradigm B2B CEO and eCommerce veteran, Andy Hoar. Based on Andy’s extensive industry experience, along with nearly 80 recent interviews with B2B practitioners including vice presidents of eCommerce and decision-makers in IT, the Paradigm B2B Combine assesses all vendor solutions on a five-point scale across 38 detailed and weighted criteria. There were 12 distinct categories that were considered for awarding medals:
- Vision & Strategy
- Ability to Execute
- Customer Service & Support
- Partner Ecosystem
- Total Cost of Ownership (TCO)
- Site Search
- Sales & Channel Enablement
- Promotions Management
- Marketplaces
- Transaction Management and Integrations
- Operations & Infrastructure
- Content & Data Management
BigCommerce won a total of 24 medals for the Paradigm B2B Midmarket and Enterprise Editions. Highlights include:
- Vision & Strategy, Customer Service & Support and Site Search moving from Silver to Gold (Midmarket Edition)
- Site Search and Promotions Management from Silver to Gold (Enterprise Edition)
- Vision & Strategy, Ability to Execute, and Integrations, Operations & Infrastructure from Bronze to Silver (Enterprise Edition)
“To extract maximum value from an eCommerce site, B2B companies should view eCommerce as more than a mere shopping cart and checkout process. Rather, it should be regarded as a comprehensive ‘buyer portal’ where buyers can manage all aspects of their interactions with the business, from product discovery and purchase to service and warranty management. BigCommerce continues to invest in ways that manufacturers, distributors and wholesalers can unlock the full potential of B2B eCommerce and capitalize on gaining a competitive advantage, increasing market share and improving buyer satisfaction.”
Lance Owde
General Manager of B2B at BigCommerce
July 17, 2024
“B2B organizations recognize that today’s digital buyer expects their purchasing journey experience to be frictionless and personalized in order to carry out distinct tasks and responsibilities that are crucial for their organization’s success. BigCommerce’s well-developed partner ecosystem, rich best-of-breed integrations, robust set of APIs, strong pricing engine and impressive channel enablement capabilities are particularly well-suited for midmarket and enterprise B2B companies seeking a value-priced, multitenant B2B eCommerce solution.”
Andy Hoar
CEO at Paradigm B2B
July 17, 2024